Make Yourself Clear: Total experience

​Sellers, leaders, trainers, and service professionals, therefore, should not just be focused on the solution (the outcome); they should be focused on how the process toward that outcome is experienced. The process – or experience – is “delightful” when the user (or customer or trainee) returns consciously or subconsciously to the process. They know the thing that pleased them and are there to seek it again. Or they don’t know exactly what it was, but they remember how they felt and are happy to return to the entire experience. To put it simply, then: build toward the total experience. To put it even more simply: build the total experience.