In the spirit of sharing, here is something (context removed) I shared with someone that others might gain something from if applied to their own context.
An engagement issue like this cannot be solved at the level of the messengers or the messaging, but instead has to be solved at the level of the product/service itself. For example, when [some other thing will go] live, I am sure that the messengers and messaging will all work just fine...because the product has established and validated its value.
So often in schools, students wait for the teacher to decide how their learning and interests are going to be shaped. Teachers wait for school leaders to do the same. Leaders wait for headmasters or conferences or courses to provide the opportunities. But it doesn't have to be that way.
Get the Blending Leadership Newsletter with 6 simple things to check out with each edition. Opt in here.
TEDxNYED: About Assessment